An innovative lip serum formula that supports natural collagen and microcirculation for a fuller, more youthful appearance. *Benefits* This ground-breaking lip formula infuses lips with collagen amino acids to help reduce the appearance of vertical lip lines and wrinkles for a plumper, fuller, and more youthful appearance. It promotes healthy, natural collagen and microcirculation, instantly smoothing and softening the lips and entire lip area. This soothing serum does not contain colour or shine, and builds the look of lip volume without aggressive exfoliation or irritation. *Application* Smooth a thin layer over lips and lip area. Use under lipstick, gloss or balm. Reapply throughout the day as needed.