What it is:
A highly pigmented ultra-black eyeshadow in a matte or iridescent finish.
What it does:
Get the blackest black with a full-coverage eyeshadow that saturates eyelids with intense pigment and payoff. Blackest Black Eyeshadow is available in two must-have finishes, matte and gold rush, to create smoldering smoky eyes or sleek, lacquered looks. Matte has a soft, velvety texture that keeps its intensity without fading. Gold Rush contains just the right amount of sparkle for glamorous iridescence that dazzles, all in a powder formula that blends easily and stays put.